Screen Content Producer Survey |
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About the Project:
The 2011 Australian Screen Producer survey was a national study of the demographics, motivations, sentiments and activities of screen producers across four industry segments: Film, Television, Commercial and Digital Media. This survey is the second Australian Screen Producer survey and builds upon research undertaken in the Australian Screen Content Producer Survey conducted in 2009.
How: Online quantitative survey
Who: 407 producers in Film, Television, Commercial and New media (Digital Media) invited via Screen Education Sector database, social networks and online marketing.
What: Mix of open and closed questions looking at classifications, project details, education, employment, demographics, industry sentiment, attitudes and perceptions
When: November 2011 - December 2011
Where: Australia wide
Why: For a thorough understanding of producers and the issues they face
The broad objectives of the 2011 Australian Producer Survey study were to:
- Provide deeper and more detailed analysis into the nature of digital media producers and their practices and how these findings compare to the practices of established screen media producers;
- Interrogate issues around the pace of industry change, industry sentiment and how producers are adapting to a changing marketplace; and
- Offer insight into the transitional pathways of established media producers into production for digital media markets.
Survey Results:
The results of the 2009 survey can be examined at this interactive online site: http://csb.aftrs.edu.au/survey/
A detailed analysis of the 2011 survey findings is available here: http://www.cci.edu.au/producersurvey2012
About Us
The survey project was developed by researchers at Deakin University, the Centre for Screen Business at AFTRS and the ARC Centre of Excellence for Creative Industries and Innovation (CCI) at QUT and was undertaken in association with Bergent Research.
This interactive site was produced by Deb Verhoeven with support from the Centre for Memory Imagination and Invention (CMII).
Contact Us:
Mark Ryan: m3.ryan@qut.edu.au
Deb Verhoeven: deb.verhoeven@deakin.edu.au
About this Site:
This site was designed by Viveka de Costa with development by Alfonso Martinez. The website uses Highcharts intercative JavaScript charts.